AI
Claude Sonnet vs GPT-5 vs Gemini for Football Club Content: A Practical Comparison
We ran the same five football marketing prompts through Claude Sonnet 4.5, Claude Opus, GPT-5 and Gemini 2.5 Pro. Here is what each model is genuinely good at — and where each one quietly fails.
27 ChatGPT Prompts for Football Club Social Media Teams
A copy-paste prompt library for football club social media — matchday captions, sponsor outreach, press release rewrites, TikTok hooks and fan replies. All tested in 2026.
Using LLMs to Prospect Sponsors for a Football Club
A step-by-step workflow for using an LLM and a lightweight agent stack to find, qualify, and personalise outreach to local sponsors for a football club.
How to Build an AI-Assisted Matchday Content Workflow
A repeatable matchday content workflow that uses an LLM as a draft engine, not a replacement for your team — pre-match brief to post-match publication in under 30 minutes.
AI Agents for Football Club Marketing: What They Actually Do in 2026
A grounded look at how football clubs are using AI agents in 2026 — concrete use cases, the workflows that work, and the ones that quietly waste your time.